The retail industry is in a state of constant transformation and visits from independent distributors is decreasing. With less store visits, it will be harder to get the right insight about the stores and at the same time todays`s customers are taking more control over the purchasing process. To gain that insight to ensure retention of our customers and increase effectiveness, innovation is key.

RetailBlue delivers tracking of all activities and we document what happens in the stores. We provide fact-based insights to our customers by tracking the required number of stores – not just a small selection. RetailBlue operates in all sales channels.

Why choose RetailBlue as your partner:

  • We make observations at the merchant level on your request
  • We are a neutral 3rd party with no self-interest in what the results show
  • We do the work for you, so you don’t have to use your own resources
  • We cover all Nordic countries and most industries
  • We deliver photos on request from each measurement / store
  • We present the report with a focus on key findings and provide advice based on these findings
  • We provide a snapshot of customer perception-  We see it as it is!


If you would like more information about the tracker, click on this link.

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